To ensure users could quickly get started with Eatwell, the onboarding experience was centered around plan discovery. Instead of beginning with account creation, users are introduced to the different meal plans first, each clearly labeled with pricing, meal frequency, and nutritional focus. Visual cues and comparison cards made it easy to evaluate options side by side. Once a plan was selected, the registration and payment process was kept minimal, with only essential information required.

The homescreen was designed as a central hub where users can view and manage their daily meals with ease. It presents a clear overview of the meals available for selection, allowing users to make their choices up to 48 hours in advance. As each day arrives, the screen automatically updates to reflect the user’s selected meals. In addition, an integrated calendar feature allows users to manage their subscription schedule by pausing or resuming specific days, also within the 48-hour window. The combination of the homescreen and calendar support users’ need for accessible day to day planning while also making long term subscription management simple and intuitive.