Designing a Website for a Shipping and Logistics Group
UI/UX Design
Website Design
Landing Page Design
Client Name:
Naouri Logistics
Principal Designer
Rashid Alowaisheer
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CHALLENGES
Dense Content
Lack of Structure and Engagement
The existing website was disorganized with hard to access contact points and a lack of calls to action throughout.
The content provided by Naouri was extensive and text-heavy, requiring careful restructuring and allocating within the interface to improve clarity and user engagement.
PROCESS
Wireframing
1
Wireframing
Wireframing was used to collaborate with the Naouri team in streamlining content and shaping it to fit the new layout effectively.
SOLUTIONS
Structured Content and Clear Navigation
Visually Enhanced Interface
Structured Content and Clear Navigation
The interface was designed to organize dense content into clearly defined sections, with contact options embedded throughout. This improved navigation and helped users quickly find and engage with the services they needed.
Visually Enhanced Interface
Brand elements were expanded through custom icons and animated graphics to avoid a text-heavy interface and elevate the user experience.
DESIGNS
Desktop
Desktop
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Mobile
Mobile
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